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14 July  2010 ~

While the social side of social media is pretty straightforward, the business side of social media is complex.  However this makes sense – there are so many needs, goals and constituents that need to be addressed when social media is used as a business tool… which leads to a lot of questions.

Inevitably, when I speak to businesses, one of their first questions about social media is, “what type of resource should I be looking to hire”.

In our first video blog post, we will begin to address this question. 

Look forward to hearing your thoughts below.

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