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University of Florida MBA Program Professional Development Day – Sept. 2010

6 September  2010 ~

On September 3, 2010, the University of Florida MBA Program held their Professional Development Day for which I had the privilege to Keynote.

The title of the presentation was Managing Career Development through LinkedIn and Social Media.  Below is the presentation along with a video snippet of the presentation.

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Required for Social Media – Branding at a Glance

26 February  2010 ~

Social media sometimes requires that we communicate in short bursts. We literally have 3 seconds to “hook” someone’s interest, which is roughly a quick glance. Don’t believe me? Next time you are doing a search on Google, see how much time you spend looking through each of the results that show up. My bet is that you quickly glance at them until you find one that “hooks” you and you click on it. This is pretty similar to the way social media works too and we need to get used to communicating this way.

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LinkedIn’s 2009 Year in Review – Analyzing 7 Key Changes

31 December  2009 ~

final-2009-blog-post.jpg LinkedIn should be thrilled with their success in 2009, having grown well over 100% to end the year with over 53 million registered users.  Rapid growth usually leads to significant changes and LinkedIn certainly provided them in 2009. While we were pleased with the majority of them, there were others that we feel perhaps missed the mark. Let’s take a look…

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Tips for Executives in Career Transition

31 July  2009 ~

Tips for Executives in Career Transition Guest Post by David M. Schwartz 
If you are an executive hoping to reinvent yourself or to change careers, you’re in for major challenges, not only due to unsettling economic times, but because of the difficult process. It’s important to get it right the very first time. When looking to change your career (or your situation) you should be proactive, follow your instincts, believe in yourself, stay the course and consider using the services of an executive career coach to help you make the right transition.

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Are Resumes Still Relevant Given all the Information and Power of Social Media?

27 May  2009 ~

Are Resumes Still Relevant Given all the Information and Power of Social Media? This is one of the worst economic environments in the last 30 years with an unemployment rate that is still too high to generate the recovery everyone desires. We have spoken with quite a few CEO’s recently about what they are seeing in terms of how job seekers are altering their approach in this difficult environment and what they see as the impact from social media. At the same time, we also noticed the buzz that Jamie Varon was creating with her public quest to land a job with Twitter and her new web site called www.TwitterShouldHireMe.com . So given these perspectives, are resumes still relevant?

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Playing the Game to WIN: Special Tips for Negotiating During Tough Times

17 March  2009 ~

job-search-negotiations.jpg Guest Post by David M. Schwartz.  Today, we are all dealing with the financial meltdown and economic woes. Clearly, it was much more comfortable negotiating when the economy was in much better shape.  The painful truth is that when faced with adversity—such as a recession or a dip in the job market—the natural tendency is to retreat to a defensive position, rather than mount an all-out attack. Candidates should never settle for less than they are worth. If they don’t ask – they don’t get.  There are jobs and new opportunities out there for those who stay focused, keep a positive mental attitude and remain proactive. Candidates just need to learn how to “play the game”.

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Help Me Get Hired… Using LinkedIn as your Career Transition Differentiator!

18 January  2009 ~

Help me get Hired The economy is rough and the news from this past week was very discouraging.  Recently my first book on LinkedIn – 42 Rules for 24 Hour Success on LinkedIn  (available on Amazon)  was published and because of that, I have been invited to speak to job seekers about things they can do to help them shorten their career transition.

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Tough Economy – 6 Things to Help You Prepare for Freelancing

28 September  2008 ~

Freelance Food Prices are rising, gas & oil are still very high and home prices continue to decline.  Now given the economic crisis on Wall Street, what if you lose your job?  As senior business leaders, you know that the higher up you go, the fewer jobs that exist.  Hence, if you lose your job, where will you turn to continue to generate a cash flow amidst this economic turbulence?  Given a lack of employment opportunities, many people choose the freelance route. In this post, we will help identify things you need to be aware of if you choose this path.

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The Crystal Ball – How Might Linkedin Evolve in the Future?

31 August  2008 ~

Linkedin’s Future??? This is probably the $1 billion question that Linkedin is answering internally and boy do we wish we had a crystal ball to forecast this.  Let’s start our analysis for this by looking at a possible strategic direction the company may entertain and progress with our analysis down to the user level.

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26 Personal Branding Tactics to Enhance Your Chances for Success Using Linkedin.

13 July  2008 ~

cfo-post-linkedin.jpg Why are you on Linkedin?  On the surface, this seems to be a simple question, only 5 words and none were larger than 10 letters long.  But it seems that whenever I ask that question, I’m asking something on par with the existential question of what is the meaning of life because the response I get 9 times out of 10 is a contemplative silence.  So I try to break the uneasy silence by asking another question, “what was your encouragement to register on Linkedin”, and with that usually a big smile appears and they say, “oh, I received an invitation to sign up”.   To which I reply, “that’s great, what are your goals for being registered on Linkedin”?  This time the responses range from that contemplative silence to the ambitious, “gain more clients”. 

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